A sign is the smallest form of communication in media and it can be complex in simple in it's ways to convey a message. Ferdinand De Saussure was a European linguist who studied signs and made a theory that signs are made up of 2 factors, the signified and it's signifier. The signified part is a signs physical form, for example the cross is long and looks like a "t." The signifier is a bit more complex, it's essentially a sign's meaning, for example that same cross has different meanings in religions like Christianity and it's many branches. These are helpful because we need these to decode and understand signs in media we consume, in stories these can be foreshadowing, and in something like culture it can define entire cultures. The tables and graphs below gives some examples of common objects we see everyday that has deeper meanings than one may think and restates Ferdinand De Saussure's theory .
Reflection
The presentation shown was created to show how common semiotics are and how they affect how we see everyday items. Using a computer I was able to show everything I wanted to say about these signs and I'd say that I'm fairly good at it, not an expert nor a beginner but far from bad. The first slide documents Ferdinand's theory and what a sign, signified, and signifier means while the next 3 documents the signified and the signifiers of a heart, apple, and popsicle. In this task I got the help of 1 other person. In this task I learned what these common signs truly mean and how to identify them, along with what Ferdinand De Saussure did which still affects us today.
Sources: Apple: The Bible, https://en.wikipedia.org/wiki/Apple_(symbolism)#:~:text=Davidson%20also%20notes%20a%20further,he%20sits%20atop%20a%20mound.
Heart: https://www.artandobject.com/news/history-heart-shape#:~:text=The%20first%20known%20depiction%20of,was%20usually%20depicted%20upside%20down. https://ideas.ted.com/how-did-the-human-heart-become-associated-with-love-and-how-did-it-turn-into-the-shape-we-know-today/
Popsicle: https://www.foodnetwork.com/healthyeats/recipes/2015/08/cool-down-this-summer-with-6-healthy-ice-pops#:~:text=Light%20and%20refreshing%2C%20ice%20pops%20make%20for%20the%20perfect%20summertime%20treat.&text=As%20a%20light%20and%20refreshing,satisfying%20your%20sweet%2Dtooth%20cravings. https://dustyoldthing.com/history-of-popsicles/#:~:text=Thousands%20of%20years%20ago%2C%20ice,some%20frozen%20treats%20as%20well.
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